blog, Business Caitlin Shogren blog, Business Caitlin Shogren

7 Tips for small business start-up goals for the new year in 2020

With the new year approaching, it’s a perfect time to find tips that work for reaching your small business start-up goals. As a new business owner, you can set your focus on as many goals as you want for 2020 and new goals each year after.

Not only is the new year great to set-up new small business goals, but it’s also a great time to reassess your business start-up’s goals.

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blog, Business Caitlin Shogren blog, Business Caitlin Shogren

(Work)Book Review: CREATE

Over the last few weeks of the year, I've been reading and working through much of Meera Kothand's CREATE. It's been much easier to determine who my target audience is, my marketing strategies towards my target audience, and goals that I'm hoping to achieve for and through my business start-up.

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