Why I needed to take a break from my small business, and why you should too.
I needed to take a break with my small business so I could come back to a small business that I wanted to continue. Especially with the events of the past year, I had to stop and consider how to take a break that would grow my small business.
Over the last two months, I’ve done a lot of thinking, learning, and soul searching about what I’d like to do with my small business and how to reach my target audience.
Small business goal ideas for my business start-up during 2021
Small businesses have been hit and rolled with the punches throughout the past year. It hasn’t always been triumphant or victorious, but they’ve continued.
I started 2020 with a few different small business goals that I wanted to achieve, with various levels of success. So, I decided to follow tradition and make another list of small business goal ideas that I wanted to accomplish throughout the new year in 2021.
How to know when it's time to let a client go
One day, have the ideal client that you pictured on the day you decided to start your business. Until that day comes, you might have to make the decision, as a business owner, to let a client go a few times. Sometimes, you’ve just grown as a small business and you need to let a more ideal business take over.
Here are a few reasons I or other small business owners have had to let clients go.
What qualities should you think about for your ideal client?
When working on defining your target audience, you should be thinking about one person. If you were able to pluck one individual from your target audience that would use your product or service, what would that person look like? What would they do? What do they want from your business?
Here are a few questions to ask yourself when determining your ideal client.
CREATE: How to define your target audience and niche for your small business start-up
Creating a product or providing a service has always been about solving problems. Whether you're eliminating a step to a process, giving someone aid, or simplifying an action, businesses are built to solve problems.
So my question is: how do you determine who to serve in your business?
What makes a successful blogger?
Learn about my blogging mentors in business and more. Each blogger brings a different skill to the table in making her dreams become a reality.
Soft skills are highly desired in today’s professional industries.
Many work environments look for hard and technically learned skill sets but soft skills tend to hold more power over positions. It’s important to know hard skills, like Adobe Creative Suite or book-keeping software, but your soft skills show how you work with others, whether that be a client or a coworker.